What’s the Buzz About Matcha? Exploring the Benefits Behind the Green Glow

What’s the Buzz About Matcha? Exploring the Benefits Behind the Green Glow

There’s something hypnotic about a perfectly made cup of matcha. The rich green hue, the gentle froth, the earthy scent rising like quiet incense. It doesn’t shout like a double espresso; it whispers. Yet despite its calm aesthetic, matcha has made a bold entrance into modern drinks culture — finding its way into lattes, smoothies, and morning rituals around the world.

But what exactly is matcha? Why has it become a staple for wellness-lovers, creatives, and those seeking a calmer caffeine experience? And how does it fit into a coffee-focused brand like St Martins? Let’s dig into the vibrant world of matcha and explore why this ancient drink is having a very modern moment.

 


 

Matcha 101: What Is It?

Matcha is a powdered green tea made from finely ground shade-grown tea leaves, specifically from the Camellia sinensis plant. But unlike regular green tea, where you steep the leaves and discard them, with matcha, you consume the whole leaf — giving you a concentrated dose of nutrients and flavour.

The highest grade of matcha is known as Ceremonial Grade — traditionally used in Japanese tea ceremonies and recognised for its smooth texture, vibrant colour, and refined taste.

 


 

A History Steeped in Stillness

Matcha’s origins trace back over a thousand years to Tang Dynasty China, but it was in Japan where the practice truly blossomed. Zen Buddhist monks used matcha to stay focused and centred during long periods of meditation. It became more than a drink — it became a ritual.

The Japanese tea ceremony, celebrates harmony, respect, purity, and tranquillity. Every movement — from scooping the powder to whisking the froth — is deliberate. This ritualistic approach echoes something we champion at St Martins: the idea that how you prepare your drink is just as meaningful as the drink itself.

 


 

The Benefits of Matcha (According to Science)

Beyond its spiritual and cultural heritage, matcha offers a number of well-researched health and wellness benefits that continue to capture attention:

1. Sustained Energy Without the Crash

Matcha contains caffeine, but also a unique amino acid called L-theanine. The two work together to provide a calm alertness — an “even” energy that can last for hours without the jitters or crashes often associated with coffee.

2. Antioxidant Powerhouse

Matcha is rich in catechins, particularly EGCG (epigallocatechin gallate), which may help reduce inflammation, support metabolism, and neutralise free radicals. It’s estimated that one cup of matcha contains as many antioxidants as 10 cups of regular green tea.

3. Supports Focus and Mental Clarity

The presence of L-theanine has been shown to enhance alpha brain waves, promoting a meditative state of mind and increasing focus. No wonder monks were drinking it before their silent retreats.

4. Gut-Friendly and Low in Acidity

For those who find coffee a bit harsh on the stomach, matcha offers a gentler alternative 

 


 

How Matcha Fits at St Martins

You might wonder — as a roaster rooted in the craft of coffee, why do we offer ceremonial grade matcha?

Simple. Because we understand ritual. We understand what it means to seek a drink that enhances your day, not just fuels it. For many of our customers, especially those looking for mindful moments in the afternoon or a gentler start to the day, matcha is the answer.

We treat our Japanese Ceremonial Grade Matcha with the same reverence we apply to single-origin beans. It’s measured with care, prepared with intention, and presented without gimmick. No unnecessary additives, no syrups. Just high-quality matcha, whisked to perfection, ready to ground you in the moment.

 


 

How to Prepare Matcha at Home

Brewing matcha is equal parts art and science. Here’s a simple guide to help you bring the ritual home:

You’ll need: - 1 tsp ceremonial grade matcha - 60-70ml hot water (approx. 80°C) - A bamboo whisk (chasen) or electric frother - A matcha bowl or wide mug


Steps: 

1. Sift the matcha into your bowl to remove clumps. 

2. Add a small splash of hot water and gently whisk to form a smooth paste. 

3. Pour in the rest of the water and whisk in a zig-zag (M or W) motion until a frothy layer forms on top. 

4. Sip slowly, ideally without distraction.

Alternatively, you can add warm oat or almond milk to make a comforting matcha latte. No sugar needed. The smooth, grassy notes stand beautifully on their own.

 


 

Suggested Product Tie-Ins

  • Blendsmiths Ceremonial Grade Japanese Matcha – clean, vibrant, and naturally sweet

  • Loose Leaf Tea Range – explore variety for non-coffee moments

 


 

Final Thoughts: Beyond the Trend

Matcha may be having its moment, but its roots go far deeper than hashtags and TikTok aesthetics. It represents something many of us are quietly craving: Intentional living. A pause. A reset. A reconnection with ourselves.

At St Martins, our mission is to roast proper coffee — but ultimately, we create moments, our range of drinks are the catalyst to creating rituals that speak deeper than a quick one and done. We create connection, calmness, and creativity. Matcha fits right into that philosophy.

So whether you’re seeking energy without anxiety, a soothing afternoon pick-me-up, or simply a new ritual to anchor your day, give matcha a place on your shelf. It’s green, it’s grounding, and it might just be your new favourite moment of calm.